Florida Bar v. Went For It, Inc

In Florida Bar v. Went For It, Inc., U.S. (1993), the Florida Bar, in that case, presented a 106-page summary of its two-year study of lawyer advertising and solicitation, which contained statistical and anecdotal data supporting the Bar's contention that Florida citizens viewed direct-mail solicitation immediately following accidents as an intrusion on victims' privacy that reflected poorly on the legal profession. See Went For It, 515 U.S. at 626. Noting that the "anecdotal record mustered by the Bar is noteworthy for its breadth and detail," id. at 627, the Court found that the Bar's restriction targeted a concrete, nonspeculative harm. See id. at 629. In that case, the Court determined that The Florida Bar's prohibition on targeted mail soliciting personal injury and wrongful death victims within thirty days of the accident passed constitutional muster since the restriction was "narrow both in scope and in duration." Id. at 635.